8 posts in Category: Digital

Data Visualization: Trusting the Numbers

A Confluence of Disciplines Data visualization is a hybrid form of communication. Statistical, historical, editorial, sociological, and mathematical inputs can all be aspects but Continue reading…

Agile Brands Have a Leg Up and Understand Customer Focus Will Weather Any Storm

COVID-19 has changed the world and how we interact. Businesses that have been able to remain afloat and even thrive, have relied on one certainty: meeting the needs of their Continue reading…

Your Brand On Social Media: Many Parts Matter But One Rules

Given where we are as a society and where we are trending, social media is a vital channel in an integrated marketing strategy. So much has changed since social media became a Continue reading…

A “Giving” Approach Makes Email Campaigns More Effective

It is amazing to realize that, for the most part, those under 40 years old have never known a world without email. Today, it is hard for most of us to imagine life without it. It Continue reading…

Four Tough Pills to Swallow for Growth

You hired a strategic consultant to help make some much-needed changes in your company. Now, it is time to get the ball rolling. While your head might be ready to make those Continue reading…

Weekly Roundup: Consumer Engagement, Big Data, KPIs and more!

We got great feedback from last week’s roundup, so we’re going to continue providing you with our latest top 5 every Friday. As you know, we share two of our favorite Continue reading…

Online Marketing Trends in 2015

Online marketing, or digital marketing, has grown rapidly in recent years.  Two things are clear: online marketing is here to stay, and its growth is only set to accelerate in Continue reading…

Integrated Marketing from Concept to Measurement

Integrated marketing requires that businesses align their marketing processes in a way that continuously improves the customer experience. Understanding the how your processes Continue reading…