21 - 28 of 28 posts in Category: Strategy

Weekly Roundup: Bridging Gaps, Startup CEO Guide, Product/Market Fit and more!

As you know, we share two of our favorite articles and blog posts each day.  For those of you who do not have time to read each of them, we have compiled the top 5 articles that Continue reading…

Four Steps to Achieving Product/Market Fit

Many startups fail because of the dreaded product/market fit. Marc Andreesen claims that product/market fit is the most important factor in a startup’s success or Continue reading…

Simple Market Research for Your Business

Whether you are a massive corporation or a fledgling startup, understanding your market is absolutely essential. Without a deep understanding of your industry, your competition Continue reading…

Best Marketing KPIs to Track Your Business Success

As marketing has become more advanced and targeted, it has also become increasingly important to understand the specific metrics with which effective marketing is measured. These Continue reading…

Is Advertising on Social Media Worth It?

Social media advertising has become a multi-billion dollar industry over the past couple of years. According to recent reports, social media ad spending came in at around $2.9 Continue reading…

The Science Behind Creativity?

Steve Jobs is widely regarded as one of the most creative business owners in American history. Not only was he one of the “founding fathers” of the personal computer era, but Continue reading…

Marketing Budgets: A Roadmap to Revenue

Research has shown that a majority of companies have increased budgets, with only roughly 9% experiencing a decreasing budget. With your budget laid out before you, you’ll have Continue reading…

Why Marketing Plans Fail and How to Avoid it

Even with a solid strategy and careful planning, marketing plans can sometimes fail. A plan may fail to achieve business goals or it may stall out at one stage or another. Continue reading…