Versace Classic V2 was created as a break-away line of the Versace Couture Uomo collection. More commercially viable than its couture line, V2 designs and manufactures high-quality, timeless menswear at an accessible price for wider distribution.
We supported Versace in its Versace Classic V2 brand extension. The brand was designed with finishes that reflect the feel and texture of rich Italian tailoring and fabrics. Production values were tightly monitored and materials like premium custom paper well-suited for writing, foil stamping, packaging, specialty, and gift applications, were specially sourced.
RéVive Skincare combines beauty with patented and Nobel Prize-winning science. Their products feature special bio-engineered skin-identical proteins that mimic the bio-renewal process to help skin to behave at a more youthful rate. RéVive needed help in bringing their product to market.
From advertising and press kits to packaging, TBGA designed and created the launch material necessary to promote a constant flow of new products to market. The line launched with three core bestsellers and grew into a full system of more than twenty skincare products.